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Rolex Coke Watches up to RM40,000
Rolex Coke Watches RM40,000 - RM55,000
Rolex Coke Watches starting at RM55,000
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Rolex 16710 GMT II, Error dial, 3186 Movement, Coke Bezel
RM92,783
Seller
Universal Time Company of NY, Inc.
45
US
Rolex Gmt-Master II Coke
RM42,525
Seller
Juwelier Burger, since 2001
1069
NL
Rolex GMT Master II 16710 A Serial Faded Coke Insert Box & Papers
RM56,619
Free shipping
Seller
AIS Watches
5
US
Rolex GMT Master II "Coke" 16760
RM54,865
Free shipping
Seller
WatchBox
494
US
Rolex GMT Master II 16760 Klassiker Fat-Lady Oysterband Coke...
RM45,540
Seller
Uhrenkapital
459
DE
Rolex GMT Master II rot schwarz Coke Stahl Automatik Armband...
RM67,114
Seller
Juwelier Ralf Häffner
1051
DE
Rolex GMT-Master II Coke Fat Lady MK1 Stainless Steel 16760 -...
RM134,023
Seller
Xupes.com
222
UK
Rolex GMT-Master II No Hole Coke Full Set 2006
RM59,923
Seller
Ro-Times Luxury Watches e.U.
162
AT
Rolex GMT MASTER II COKE/PEPSI 16710 P FADED SERIF FAT FONT
RM52,746
Seller
Time Trade & Trust
48
US
Rolex GMT-Master II 16710 Coke - With Box and Papers - never...
RM54,175
Seller
Monaco Watch Company
520
MC
Rolex Gmt-Master II Coke
RM55,133
Seller
Juwelier Burger, since 2001
1069
NL
Rolex Oyster Perpetual GMT-Master II 16710 ORIGINAL COKE BEZEL
RM41,307
Free shipping
Seller
Sky Diamonds
149
US
Rolex GMT-Master II Steel Black/Red 'Coke' Bezel on Oyster [1999]
RM40,668
Seller
Stein Diamonds
131
US
Rolex GMT Master II 16710 Pepsi Oysterband Z-Serie Rectangular...
RM71,908
Seller
Uhrenkapital
459
DE
Rolex GMT-Master II 16710 Coke SEL Box & Papers
RM46,983
Seller
IL CUSTODE DEL TEMPO
163
IT
Rolex GMT-Master II Coke Rectangular Dial Stainless Steel...
RM57,895
Seller
Xupes.com
222
UK
Rolex GMT Master II rot schwarz Coke Stahl Automatik Armband...
RM47,937
Seller
Juwelier Ralf Häffner
1051
DE
Rolex GMT-Master II COKE Red/Black 16710 P
RM43,849
Seller
Time Trade & Trust
48
US
Rolex GMT Master II - COKE - SEL - Perfect condition
RM45,976
Seller
Westside Watches
85
DE
Rolex Gmt-Master II Coke
RM55,373
Seller
Juwelier Burger, since 2001
1069
NL
Rolex GMT-Master II Black-Red "Coke"
RM40,248
Free shipping
Seller
DALIA DIAMONDS
19
US
Rolex GMT Master II 16760 Fat Lady Coke bezel Full Set 1985
RM76,468
Seller
Watches Management
119
IT
Rolex GMT Master II 16710 Coke Oysterband K-Serie All Black +...
RM62,320
Seller
Uhrenkapital
459
DE
Rolex GMT-Master II "Coke" Black Dial 40mm Steel
RM70,118
Seller
Timepiece360
29
AE
Rolex GMT-Master II Fat Lady Coke MK II Stainless Steel 16760...
RM75,051
Seller
Xupes.com
222
UK
Rolex GMT Master 2 Coke Calibre 3186
RM71,913
Seller
Stevanella Orologi
960
IT
Rolex GMT-Master II E-Serial 1991 Red Black COKE MINT Unpolished
RM52,323
Seller
Time Trade & Trust
48
US
Rolex GMT-Master II Coke Fat Lady MK1 Roestvrij Staal 16760 -...
RM137,829
Seller
Xupes.nl
27
NL
Rolex Gmt-Master II Coke
RM43,100
Seller
Juwelier Burger, since 2001
1069
NL
Rolex GMT-Master II Black-Red "Coke" with PAPER
RM40,248
Free shipping
Seller
DALIA DIAMONDS
19
US
Rolex GMT Master II Coke bezel Full Set 1989
RM49,141
Seller
Watches Management
119
IT
Rolex - GMT-Master II Coke
RM44,646
Seller
luxurywatches
81
SE
Rolex GMT Master II 16710 Coke Bezel Mens Watch
RM38,126
Free shipping
Seller
Phigora
253
US
Rolex GMT-Master II Rectangular Dial Coke Stainless Steel...
RM69,690
Seller
Xupes.com
222
UK
Rolex GMT-Master II Coke Bezel Stainless Steel 40MM "R Series"
RM68,579
Seller
Gallery Rare Ltd.
142
JP
Rolex Top GMT-Master II 16710 "Coke"
RM44,010
Seller
Northeasternclassics
TH
Rolex GMT-Master II Fat Lady Coke MK II Roestvrij Staal 16760...
RM77,182
Seller
Xupes.nl
27
NL
Rolex Gmt-Master II Coke faded
RM45,066
Seller
Juwelier Burger, since 2001
1069
NL
Rolex GMT Master 2 Coke Fat Lady
RM52,736
Seller
Stevanella Orologi
960
IT
Rolex GMT Master II 16710 Coke bezel Full Set 2005
RM51,538
Seller
Watches Management
119
IT
Rolex - GMT-Master II Coke
RM56,372
Seller
luxurywatches
81
SE
Rolex 16710 GMT-Master II Error Dial, Coke Bezel 40mm Steel
RM42,367
Free shipping
Seller
Swiss Wrist
78
US
Rolex GMT-Master II Coke
RM42,345
Free shipping
Seller
AJ Watches
240
US
Rolex GMT-Master II 'Coke'
RM37,706
Seller
Atlanta Luxury Watches & Jewelry
 
US
Rolex 16710 GMT-Master II Coke
RM42,290
Free shipping
Seller
The Vintage Concept
5
HK
Rolex GMT-Master II Coke Rectangular Dial Roestvrij Staal...
RM59,587
Seller
Xupes.nl
27
NL
Rolex GMT-Master II COKE FatLady FadedBezel (BOXonly1988) 40mm
RM47,391
Seller
Boutique D'or
560
BE
Rolex Gmt Master Ii Black Red Coke Bezel Steel Mens Watch 16710
RM46,561
Free shipping
Seller
SwissWatchExpo
204
US
Rolex Gmt Master Ii 16710 Black & Red Coke Bezel Stainless Steel
RM41,074
Free shipping
Seller
Quality Diamonds
65
US
Rolex Gmt-master II 16710 In Steel With Coke Bezel
RM36,012
Free shipping
Seller
Vintage Watches Miami
23
US
Rolex GMT Master II Coke Stahl 16760 Papiere 1989 Box
RM71,865
Seller
Juwelier Edmund Arnold GmbH
81
DE
Rolex GMT-Master II 16710 Coke Nerver Polished 1995
RM76,228
Free shipping
Seller
Watchesnorte SL
296
ES
Rolex GMT II Coke Box & Papers Top Condition (View 360º)
RM43,148
Seller
Glueck Unlimited S.L.
100
ES
Rolex GMT-Master II Swiss only Dial Coke U-Series
RM38,828
Seller
Ro-Times Luxury Watches e.U.
162
AT
Rolex GMT-Master II Rectangular Dial Coke Roestvrij Staal...
RM71,669
Seller
Xupes.nl
27
NL
Rolex 16710 GMT-Master II Coke w/ Original Paper
RM49,881
Free shipping
Seller
The Vintage Concept
5
HK
Rolex Gmt Master Ii 40mm Black Red Coke Bezel Mens Watch 16710
RM48,256
Free shipping
Seller
SwissWatchExpo
204
US
Rolex GMT-Master II 'Coke' Complete Unpolished Set 2001
RM61,653
Seller
WatchesLDN
27
UK
Rolex GMT-Master II 16710 Coke Bezel Box & Booklets 2004 Model
RM42,345
Free shipping
Seller
Gold Watch Co
64
US
Rolex GMT Master II Coke Stahl 16710 Papiere 1997 Box Lc100
RM53,695
Seller
Juwelier Edmund Arnold GmbH
81
DE
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Rolex Coke – The Legendary Watch with a Coca-Cola Aesthetic

The Rolex Coke is a GMT-Master II with a black and red bezel. This wristwatch can display up to three time zones simultaneously using its bezel and 24-hour hand. Vintage models, such as the "Fat Lady" are highly coveted among collectors.

4 Reasons to Buy a Rolex Coke

  • Highly precise chronometer
  • Displays up to three time zones simultaneously
  • One of the most famous GMT watches in the world
  • Great value retention with the potential to appreciate

A Popular Vintage Watch with Appreciation Potential

The Rolex Coke has been making pilots' hearts beat faster since it was introduced in the mid-1980s. This wristwatch had the reference number 16760 and was the first GMT-Master II that Rolex brought onto the market. Its most distinctive feature was its black and red bezel. Thanks to this bezel, which featured the same colors as a Coca-Cola can, the GMT Master II was nicknamed the Rolex Coke. Due to its caliber, the 3085, the Rolex 16760 had a thicker case, earning it two more nicknames: " Fat Lady" and " Sophia Loren ." The GMT-Master with reference number 16750 features the caliber 3075 and is slightly thinner.

As Rolex only produced the 16760 for a few years, this reference number is quite rare today and beloved amongst collectors. The GMT-Master II with reference number 16710 replaced the "Fat Lady" and was in production until 2007. Unsurprisingly, there are far more examples of this model on the market, making their prices much more affordable than those of the 16760.

How much does a Rolex Coke cost compared to other GMT-Master II models?

Model Price new (approx.) Period of production
Rolex Coke "Fat Lady", Ref. 16760 9,900 USD pre-owned 1983-1988
Rolex Coke, Ref. 16710 9,200 USD pre-owned, 13,600 USD in mint condition 1988-2007
Rolex GMT-Master II, Ref. 116710LN 9,300 USD 2007-present
Rolex Batman, Ref. 116710BLNR 12,400 USD 2013-present
Rolex Pepsi, Ref. 116719BLRO 32,400 USD 2014-present

Detailed Price Information

If you're interested in buying a Rolex Coke, you have the choice between the reference numbers 16760 ("Fat Lady") and 16710. As the first generation of GMT-Master II watches was only produced for a few years, there are comparatively few models with reference number 16760 on the market. The prices for pre-owned watches in very good condition start around 9,900 USD. However, a Coke from the first years of production can cost more than 24,700 USD if it's in very good condition. It's possible that these prices will rise in the next few years. Compared with a vintage Submariner, Rolex's most well-known diving watch, the Fat Lady is still rather inexpensive. Submariners in high demand, such as the 6538 from the 1950s, can cost over 123,700 USD.

The Rolex Coke 16710 is a bit more affordable than its predecessor. You can purchase a pre-owned version in very good condition for around 9,200 USD. Sometimes, however, you can still find mint-condition 16710 timepieces. Prices for these Rolex Coke watches range between 13,600 and 24,700 USD. You have the choice between a five-link jubilee or three-link Oyster bracelet. The Oyster bracelet is primarily paired with the Submariner and the Sea-Dweller. Like the 16760, the 16710's bezel inlay is made of aluminum.

Alternatives to the Coke: Pepsi and Batman

The Rolex Coke is almost exclusively available as a pre-owned watch. New timepieces are extremely rare and are often more expensive than the current GMT-Master II ref. 116710LN . If you're not set on a black and red bezel, you can look for a Rolex Pepsi or Batman. The most affordable option would be the version with a black bezel and the reference number 116710LN. New models are available starting at around 9,300 USD. Pre-owned models cost about 8,400 USD.

The Rolex Batman with reference number 116710BLNR is another Rolex Coke alternative. With a blue and black ceramic bezel, the BLNR has a more classic, conservative look than the Coke or Pepsi, and it goes extremely well with business attire. The polished middle links of the Oyster bracelet emphasize the GMT-Master II's classy look. At the moment, the Batman is one of the most coveted watches from this Genevan manufacturer. Therefore, you should plan on waiting a few months if you want to purchase a 116710BLNR in store. If you choose to buy the watch online on Chrono24, for example, then you won't have to wait as long. A new Rolex Batman timepiece costs around 12,400 USD online.

The Rolex Pepsi is yet another alternative to the Rolex Coke. This GMT-Master II with a Cerachrom bezel has been on the market since 2014. The case of this timepiece with the reference number 116719BLRO is made of 18-karat white gold. Be sure to set aside at least 32,200 USD for a mint-condition 116719BLRO. The list price for this model is actually 43,000 USD, meaning you can save quite a bit of money by shopping online. At Baselworld 2018, Rolex announced the long-anticipated release of the Pepsi GMT-Master II in stainless steel on a Jubilee bracelet. This model is powered by their superlative chronometer caliber 3285 with a 70-hour power reserve. It is listed under the reference number 126710BLRO and priced at 9,250 USD.

Improvements to the GMT-Master II

The Rolex GMT-Master II Coke, unlike a normal GMT-Master, has a decisive advantage: Its hour hand can be set independently in hour increments thanks to the caliber 3085. This makes it easier to quickly change the time when you're in a new time zone. The hour, minute, and seconds hands must be set together with the caliber 3075, which powers the GMT-Master with reference number 16750. The bidirectional rotatable bezel aids in setting the second time zone. With its new caliber, the GMT-Master II can keep track of three time zones simultaneously. The Rolex Coke with reference number 16760 was the first Rolex GMT watch to feature sapphire glass.

The successor to the "Fat Lady", the Rolex ref. 16710, was available with three different bezels: black, black and red, or blue and red. The blue and red bezel has been around since the GMT-Master was first introduced in the 1950s. The bezel inlay on the 16710 was still made out of aluminum, which is why you will often find them with faded colors that underscore their vintage look. The two current reference numbers are 116719BLRO for the white gold model and 126710BLRO for stainless steel; the four letters at the end stand for "bleu/rouge," French for "blue/red.". Both have a ceramic bezel made of Cerachrom, an extremely hard and scratch-resistant material that Rolex produces themselves. Thanks to this material, age-related discolorations are now a thing of the past.

The so-called "Rolex Batman" is also available in stainless steel. This variation of the GMT-Master II has a blue and black Cerachrom bezel. The Batman's reference number is 116710BLNR. If you want a Rolex Coke to call your own, you can find predominantly pre-owned or vintage watches. However, as Rolex produced the 16710 until 2007, there are still a few new timepieces with this reference number out there if you look hard enough. Like many Rolex watches, the Coke maintains a stable value.

Rolex Coke: Descendant of an Icon

When Rolex brought the Rolex Coke to the market in the 1980s, it was viewed as the next logical development to the GMT-Master. Rolex first developed the legendary GMT watch in the 1950s for the American airline Pan Am. Pilots were just beginning to fly intercontinental flights that passed through multiple time zones over the course of a few hours. Pan Am thus needed watches that could display multiple time zones simultaneously. Watches from the first generation of the GMT-Master have the reference number 6542 and are extremely rare today. Well-maintained watches from the 1950s often cost over 61,800 USD.